Great Ads, Branding and Landing Page That Converts

Playbook on building a successful e-commerce brand

Read time:

1 min 55 sec

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Show a higher price, so the real price seems like a better deal

Putting a less attractive deal next to the one you want to sell to increase conversions

People think 39 is less than 40 because they focus on the first number. Use it to make your prices seem cheaper.

Everyone loves free stuff. If you get something free with your purchase, even if it's small, it makes you want to buy it more.

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