Writing Landing Pages That Convert

Cognism landing page copy

Read time:

1 min 15 sec

Create want, show need, offer a fix, tout gains, prove with stats, and confirm with evidence.

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How to implement it on your page
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Headline: Clearly state your value proposition in easy-to-understand language
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Subheadline: Use specific numbers to get credibility → link them to your core value prop
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Bullet points: Combine → Stats - Problem - Benefit - Solution
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Include customer logos for social proof

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Your next step

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