Social Proof

Make your social proof persuasive by making this small switch

Read time:

20 sec

If you want social proof on your website to be persuasive, don't just say <span style="color: #e74c3c;">what MANY people do. </span>

You should say <span style="color: #2ecc71;">what the MAJORITY does. </span>

‍

‍

This means adjusting the reference group (those you want your customer to identify with) so that you can truthfully say, “The majority of our customers who are like you do XYZ".

Your next step

Bitmoji - You are the best

Read the case study

Share it with your friend or colleague

See next